We caught up with Vikki Chowney, Head of Agency at newly formed social agency, Things With Wings (a TMW and Nelson Bostock Group partnership). With experience across marketing, PR and digital communications, we were keen to find out just what Vikki's doing to embrace all this merging and disruption...
1. What do you think will be the most important trend in communications and PR over the next year?
2. How is technology disrupting the agency landscape and how is this changing companies' demands?
3. What does the brand newsroom concept mean to you and how does it impact brands?