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Why the brand newsroom will change PR for good

Why the brand newsroom will change PR for good

Blog posts   •   Jun 03, 2013 11:10 BST

Today the buzz in PR and marketing circles is about the “brand newsroom approach” - in which content is king and every organisation can benefit from thinking and acting more like a media company.

The next generation newsroom has landed

The next generation newsroom has landed

Blog posts   •   May 30, 2013 16:03 BST

Introducing you to the next generation Mynewsdesk newsroom!

That time you let a Glaswegian into the office

That time you let a Glaswegian into the office

Blog posts   •   May 17, 2013 16:08 BST

An intern's work experience at Mynewsdesk.

Mynewsdesk makes its Digital Shoreditch debut

Mynewsdesk makes its Digital Shoreditch debut

Blog posts   •   May 15, 2013 15:08 BST

Celebrate Digital Shoreditch's 3rd annual festival with Mynewsdesk who will be participating for the first time. Have a look at what the festival has in store for PR and communications professionals, the talks the Mynewsdesk team will be holding and details of our networking event.

How Golden Wonder rubbed salt & vinegar into Walkers' wounds

How Golden Wonder rubbed salt & vinegar into Walkers' wounds

Blog posts   •   May 09, 2013 16:44 BST

Paul Sutton, Head of Social Comms at Bottle PR shared some crispy insights into Golden Wonders' recent PR activity.

What’s the story….with our newsroom benchmark?

What’s the story….with our newsroom benchmark?

Blog posts   •   Mar 18, 2013 15:25 GMT

By now you should have all seen our comprehensive benchmark report of the newsrooms of the top 100 brands in the world. This time around, we wanted to give a bit more background as to how and why we conducted this study,

Media lists go social with Mynewsdesk

Media lists go social with Mynewsdesk

Blog posts   •   Feb 25, 2013 10:37 GMT

We've improved our Network features to add a whole new dimension to your PR contacts.

What was the best PR of 2012?

What was the best PR of 2012?

Blog posts   •   Dec 24, 2012 16:25 GMT

We asked you to tell us what you thought were the best examples of PR and communications in 2012. Here's what you said...

Making the Olympics social

Making the Olympics social

Blog posts   •   Dec 03, 2012 09:04 GMT

Finn Concannon, Lead Social Media Producer at London 2012, looks back on the games and how the social team came together.

Period drama: the inside story of Bodyform's viral campaign of the month

Period drama: the inside story of Bodyform's viral campaign of the month

Blog posts   •   Oct 23, 2012 11:42 BST

Matt Golding of Team Rubber on how Bodyform responded to a Facebook comment by unleashing a viral video sensation in just 8 days.

Nissan's integrated social media campaign during #SMWLDN

Nissan's integrated social media campaign during #SMWLDN

Blog posts   •   Oct 09, 2012 11:31 BST

On the third day of Social Media Week, we hosted an event entitled 'Integrated Social Media', featuring some best-in-class campaign examples from BMIbaby, Skype and Nissan.

How I used social media to get an internship with Mynewsdesk UK

How I used social media to get an internship with Mynewsdesk UK

Blog posts   •   Sep 24, 2012 14:54 BST

Mynewsdesk intern Kate Besedina on how she caught the attention of Mynewsdesk, and what she wants from the opportunity ahead.

Costa Coffee’s digital PR journey

Costa Coffee’s digital PR journey

Blog posts   •   Aug 28, 2012 12:19 BST

Adam Vincenzini spoke to us about how Costa Coffee is using Mynewsdesk to help evolve their digital communications.

Communicators told us their stories at Marketing Week Live

Communicators told us their stories at Marketing Week Live

Blog posts   •   Jul 26, 2012 13:06 BST

We exhibited at Marketing Week Live where we ran a straw poll among PR and marketing professionals who visited our stand.

Mynewsdesk #FutureComms Panel - Meet the panel, part 2

Mynewsdesk #FutureComms Panel - Meet the panel, part 2

Blog posts   •   Apr 27, 2012 14:25 BST

It's time to introduce four more of our esteemed panellists...

Mynewsdesk #FutureComms Panel - Meet the panel, part 1

Mynewsdesk #FutureComms Panel - Meet the panel, part 1

Blog posts   •   Mar 26, 2012 15:16 BST

We're very excited to introduce the Mynewsdesk Future of Communications Panel!

The Future of PR, Communications and the Media event during Social Media Week [VIDEO]

The Future of PR, Communications and the Media event during Social Media Week [VIDEO]

Blog posts   •   Mar 01, 2012 17:41 GMT

Media, brands, communications, PR and technology are in a state of flux. Where do we go from here? Your job is changing. You want to stay on top of new trends, while not losing sight of what makes communications effective.

Sandwich, Eggs, Octopus: The Secret to Digital PR

Sandwich, Eggs, Octopus: The Secret to Digital PR

Blog posts   •   Dec 08, 2011 14:57 GMT

You've found it, but search engines might not. An intriguing blog post by Paul Sutton of BOTTLE PR.

"If a company is creating innovative products, it should be reflected in innovative communication"

"If a company is creating innovative products, it should be reflected in innovative communication"

Blog posts   •   Nov 29, 2011 15:36 GMT

Keith Childs launched GM Europe's first social media newsroom and he continues to lead the evolution of corporate comms at Opel/Vauxhall Europe. We picked his brains on social media newsrooms and trends in digital communications.

Get engaged with your online content

Get engaged with your online content

Blog posts   •   Nov 16, 2011 15:25 GMT

Emily Goodyear, PR & Marketing Manager at WRM-Media, on how to make sure your content delivers for your business.