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16 Practical Tips on Preparing for & Handling a Crisis [Guest Blog]

16 Practical Tips on Preparing for & Handling a Crisis [Guest Blog]

Blog posts   •   Jan 16, 2017 10:04 GMT

​The first thing to do when preparing for a crisis that might hit you is to decide what that crisis might look like. We normally define a crisis as being something that materially impacts your reputation, sales, value or share price. It will probably start in the real world, but news of it will spread online and over social media at a speed you can’t control. Polpeo share their top tips.

Bootcamp #7: Google Analytics - BONUS SESSION

Bootcamp #7: Google Analytics - BONUS SESSION

Blog posts   •   Oct 14, 2015 16:35 BST

We have completed our first bootcamp series; six sessions jam-packed with content creativity, newsroom best practice and knowledge overload. We hope you have enjoyed it and cannot wait until we have another round...BUT WAIT...THERE IS MORE!!!

Bootcamp #5: Digital assets and social sharing

Bootcamp #5: Digital assets and social sharing

Blog posts   •   Sep 16, 2015 08:30 BST

It's that time again to join us for our 5th bootcamp session! We've already covered newsroom basics, KPIs, SEO, content and distribution. I mean, you're basically PR and comms whizzes by this point. Let's crank it up a notch by learning some newsroom hacks, social sharing tips, and asset building techniques.

Bootcamp Session #4: Content and Distribution

Bootcamp Session #4: Content and Distribution

Blog posts   •   Sep 03, 2015 14:33 BST

Well hello there newsroom all-stars! We’ve run three bootcamps so far on “Back to Basics”, “Setting KPIs”, and “Supercharging your SEO”...but now here comes some of the bread and butter “Creating Content and Distributing It”. In this session we’re going to be tackling the battles many customers face…

Bootcamp Session #3: Supercharge your SEO!

Bootcamp Session #3: Supercharge your SEO!

Blog posts   •   Aug 19, 2015 08:30 BST

So far we’ve held two bootcamp sessions, “Back to Basics”, and Setting KPIs”, both of which have received really good feedback! So thank you for being a part of this series and making the time to listen to us harp on about newsroom best practise, and test out our cheese jokes on you.

​Bootcamp #2: Setting KPIs

​Bootcamp #2: Setting KPIs

Blog posts   •   Jul 31, 2015 13:46 BST

Following on from our first bootcamp session, Back to Basics, our second session aims to help you better understand the newsroom analytics and identify the metrics which are of most importance to you and your business.

Bootcamp Series 1: Newsroom Recap - Back to Basics

Bootcamp Series 1: Newsroom Recap - Back to Basics

Blog posts   •   Jul 16, 2015 16:26 BST

​So we are starting this thing called MND Bootcamp - a 6 part series of sessions, each covering various topics and aspects of our newsroom. You’re welcome to take all six 2-hour sessions for £195 - and we’ll throw in the first session for free.