Blog posts • Sep 23, 2016 10:51 BST
A well-developed editorial calendar, purpose over profit approach and an optimised newsroom - the key ingredients to Hövding’s campaign success.
Blog posts • Sep 13, 2016 16:40 BST
Engagement doesn’t come by itself – you have to create it. Here's how...
Blog posts • Sep 13, 2016 10:40 BST
Annette Spanggaard, of By Spanggaard Agency has worked with her clients and Mynewsdesk for a number of years now, so when her client, furniture company Montana, were looking to increase their global presence, Annette recommended Mynewsdesk.
Blog posts • Sep 08, 2016 09:44 BST
Mynewsdesk invites you to Digital PR Bootcamp Live - a whole day of PR and comms inspiration, tools, tactics and workshops to ensure you’re getting the most out of your communications and PR efforts! 3rd November at Rocket, London.
Press releases • Aug 16, 2016 15:19 BST
Louise Barnekow, Schibsted's Head of Data & Product Development, will be joining Mynewsdesk in October 2016 as Chief Product Officer.
Blog posts • Aug 03, 2016 16:18 BST
As content creators, we’re all guilty of churning out more blogs, press releases and news stories for the sake of it, or because we want more “reach”, more views, more coverage. But as the volume of online content increases, it’s only going to get harder to attract an audience.
Blog posts • Jul 27, 2016 08:53 BST
Yvonne Harley, recently joined V.Group as their Head of Comms and the first thing she did was source a newsroom solution – somewhere that would allow her the ability to not only distribute press releases and manage contacts but also engage stakeholders and audiences in V.Group’s rich content offering
Blog posts • Jul 15, 2016 15:11 BST
How is it that a concept that once appealed to a target audience of kids has now skyrocketed to such popularity amongst grown adults in just a matter of weeks, 20 years after its first launch? My hunch is that it boils down to a bit of nostalgia and a bit of ingenious marketing principles. Here’s what Pokémon Go has taught us marketers to remember...
Reaching New Audiences, Releasing New Features & Relishing In Newfound Knowledge: Mynewsdesk in 2016 (so far…)
Blog posts • Jul 14, 2016 15:30 BST
Before you put your “out of office” on and bid a smug farewell to your colleagues for a week or two, now is a great time to reflect on the trends, highlights and events of 2016 so far...
Blog posts • Jul 11, 2016 14:50 BST
Johanna Snickars, Communications Lead at Microsoft, discusses the importance of exclusives, the role of PR and why social media is a fundamental tool for media relations.
Blog posts • Jul 07, 2016 10:00 BST
With International Andy Awards and Eurobest trophies already in the bag, Co-op continued their winning streak at this year’s Cannes Lions Festival, picking up the PR Grand Prix for their campaign “The Organic Effect”. But that wasn’t without creative collaborations, innovation and a clear story to tell.
Press releases • Jul 06, 2016 15:25 BST
Mynewsdesk launched their #100Million Reach Challenge, setting themselves the task of reaching 100 million people with a campaign for one of their customers. The story reached 100 million people and over 2,200 “beeps” to the mayor have been registered. And now, Hövding is planning to roll-out the initiative on a global scale.
Blog posts • Jun 17, 2016 15:17 BST
The overarching theme, which seemed to resonate, was that communication is all about telling a good story well. All of us in the profession are simply storytellers, or should strive to be – that is one timeless factor. Let me explain...
Blog posts • Jun 08, 2016 16:34 BST
Paul Sutton, an independent Social & Digital Media Consultant and Head of Social at Popcorn PR, gives us a glimpse into what to expect from his talk at FutureComms16 on 15th June...
News • Jun 08, 2016 15:38 BST
A picture is worth a thousand words. Here at Mynewsdesk we often encourage you, our customers, to make your stories come alive by using a lot of images. To further help you stay on top of your game, Mynewsdesk has now made it even easier for you to handle them. For the creation of those captivating stories, a faster, and more fluent Image Handling is now a reality!
Press releases • Jun 07, 2016 09:09 BST
With their unique airbags for urban cyclists, the Swedish company Hövding has revolutionised the cycling world. Now, the company wants to help turn London into a cycle-friendly city. By using a digital button, cyclists will be giving a beep to show the Mayor of London that the city’s dangerous streets are in great need of improvement.
Blog posts • Jun 01, 2016 12:13 BST
Travelzoo's European Head of Comms, Louise Hodges talks to us ahead of FutureComms16. Here's what she had to say about her talk and the state of PR and comms...
Blog posts • May 31, 2016 09:20 BST
At FutureComms16 on 15th June, Sharon Flaherty, the Founder of BrandContent and former Head of PR and Social at MoneySuperMarket.com will be lifting the lid on how vloggers and bloggers want to work with brands.