As the communications industry evolves, so do the professional skills required in order to stay relevant.
The integration of marketing functions means that roles within agencies and in-house positions are changing to encompass a far wider range of disciplines, technologies and knowledge than ever before.
What do we need to learn to be successful in the future?
Watch what Gabrielle Laine-Peters (chair), Stuart Bruce, Vikki Morgan (TMW), Laura Bates (Heritage Lottery Fund) and Nicola Dodd (Cancer Research) has to say.
FutureComms14 brought together over 200 marcomms professionals and some of the world’s leading speakers and practitioners to discuss the latest industry trends and communications challenges of the future.