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Thatcham Research Is Taking Its Comms to the "Next Level" With Mynewsdesk...

Thatcham Research Is Taking Its Comms to the "Next Level" With Mynewsdesk...

News   •   Jan 22, 2016 10:44 GMT

​Thatcham Research, the research centre for automotive motor insurers, last wee​k took their comms strategy to "new levels" with the acquisition of our digital PR platform, Mynewsdesk. We caught up with Thatcham's Comms Executive, Iain Wallace, to dig into the details of how they'll be using Mynewsdesk to streamline their workflow, improve SEO and boost influencer relations.

[Video] How A #BrandNewsroom Streamlined SAP's Comms

[Video] How A #BrandNewsroom Streamlined SAP's Comms

News   •   Nov 09, 2015 15:25 GMT

Through adopting Mynewsdesk's brand newsroom approach, SAP has strengthened their communications strategy considerably. Director of Integrated Communications, Susanne Kapfer, explains...

(Video) How a social enterprise made the most of their Kickstarter campaign - Case Cafe Art

(Video) How a social enterprise made the most of their Kickstarter campaign - Case Cafe Art

News   •   Oct 27, 2015 09:59 GMT

Cafe Art, a social enterprise, helps homeless people connect with society through art. Director Paul Ryan shares how they managed to make the most of the overwhelming media attention lead by a massively successful Kickstarter campaign.

[Video] How A #BrandNewsroom Boosted Orkla Foods Finland’s SEO & Comms Strategy

[Video] How A #BrandNewsroom Boosted Orkla Foods Finland’s SEO & Comms Strategy

News   •   Oct 15, 2015 10:30 BST

14 food brands, one communicator. Emma Vironmäki, Comms and CSR Manager of Orkla Foods Finland, shares how a Mynewsdesk newsroom enables her to take care of 14 food brand’s comms activities from one place.

Moray Council Gets Coverage Within Minutes Of Using Mynewsdesk Newsroom

Moray Council Gets Coverage Within Minutes Of Using Mynewsdesk Newsroom

News   •   Aug 27, 2015 17:18 BST

Moray Council launched an interactive “virtual” newsroom as part of its website redesign and the new approach helped them generate online coverage within minutes of publishing. Here's how it panned out....

Video: How has an online newsroom helped SportsAid tell their story?

Video: How has an online newsroom helped SportsAid tell their story?

News   •   Jun 12, 2015 11:29 BST

SportsAid helps young disabled and non-disabled athletes to achieve their ambitions. Before Mynewsdesk, SportsAid didn't have a media centre - they relied on their own website and separate channels. Using an online newsroom has changed things a lot.

Chocolate and newsrooms boost Sick Children's Trust's fundraising

Chocolate and newsrooms boost Sick Children's Trust's fundraising

News   •   Apr 24, 2015 08:10 BST

PR Manager Lizzie D'Angelo discusses how their Chocolate Tea Party has managed to attract industry influencers such as chocolatier Paul Young, and other chocolatey-celebs, to join the movement - and explains how their newsroom has helped them in fundraising and finding new audiences.

From blanketing to targeted comms: newsroom strategy helps Neopost find relevant audiences

From blanketing to targeted comms: newsroom strategy helps Neopost find relevant audiences

News   •   Apr 13, 2015 13:30 BST

Claire Dodds, Marketing Communications Manager at Neopost Ltd, tells how Mynewsdesk has helped her to reach the right audiences, encourage web visits and raise Neopost's brand awareness.

How EuroSport simplifies their communications workflow

How EuroSport simplifies their communications workflow

News   •   Sep 30, 2014 14:04 BST

We interviewed EuroSport's Communications Executive, Glen Bisset Eriksen, to find out how Mynewsdesk is supporting their digital communications strategy.

Online newsroom sales boost agency's revenues by 30%

Online newsroom sales boost agency's revenues by 30%

News   •   Sep 12, 2014 08:00 BST

Deski, one of the biggest PR agencies in Finland, has seen revenues increase by more than 30% as a result of reselling Mynewsdesk's online newsroom technology over the last two years.

L'Oréal builds a media house with Mynewsdesk

L'Oréal builds a media house with Mynewsdesk

News   •   Sep 02, 2014 10:09 BST

We met up with Cathrine Stabel, PR and Corporate Communications Manager for L'Oréal Norway, to find out how their Mynewsdesk online newsroom is supporting their storytelling strategy.

"Mynewsdesk has changed the way we work" says Cisco Services' Marketing Manager

"Mynewsdesk has changed the way we work" says Cisco Services' Marketing Manager

News   •   Jul 31, 2014 09:00 BST

We caught up with Cisco Services' EMEAR Marketing Manager, Jacintha Verdegaal, to find out how Cisco's Mynewsdesk newsroom is supporting their digital communications strategy.

Fred. Olsen Cruise Lines reveal their online newsroom strategy

Fred. Olsen Cruise Lines reveal their online newsroom strategy

News   •   Jun 20, 2014 14:15 BST

Fred. Olsen Cruise Lines explain how a Mynewsdesk newsroom helps them manage their marketing and communications strategy

How Eurofound uses Mynewsdesk to better understand their audience

How Eurofound uses Mynewsdesk to better understand their audience

News   •   Mar 06, 2014 11:31 GMT

We recently had a little chat with Mans Martensson, the Media Manager of Eurofound, to hear why he's excited to begin using Mynewsdesk.