Give A Beep - Mynewsdesk’s 2016 campaign - won Bronze at Cannes Lions, last night. The Mynewsdesk campaign, in partnership with Edelman Deportivo and Hövding, was awarded Bronze for Best Mobile Campaign. The Best Mobile Campaign category rewards mobile campaigns which use geo-targeting in an innovative way to engage audiences.
Mynewsdesk and Edelman Deportivo have received further global recognition for their 2016 campaign, Give A Beep, with four nominations at Cannes Lions. The campaign is nominated in four categories; Best PR Campaign, Best Digital Craft and two in the Best Mobile Campaign category.
Mynewsdesk and Hövding’s 2016 campaign “Give A Beep” won Best in Best Social Community Building and Engagement 2017 at The Webby Awards. Mynewsdesk - the digital communications and PR solution providers - challenged a customer to reach 100 million people through effective storytelling. After hundreds of applications, Hövding was the chosen customer for the campaign.
Over 85% of PR professionals expect the focus on technology and digital PR to increase significantly in their organisations over the next five years, according to a global survey conducted by Mynewsdesk in cooperation with Berghs School of Communication.
![How To Measure Your PR [Free eBook]](http://resources.mynewsdesk.com/image/upload/t_next_gen_span3_fit_and_crop/tq4wcahkf1h62vgibyhq.jpg "How To Measure Your PR [Free eBook]")
Without measuring your PR, it's impossible to assess the impact and success of your efforts and optimise accordingly.
You might have noticed we've changed the tab "Network" to "Contacts". But that's not all that's new...
Media monitoring is an essential part of every PR and communicator's roles. Why? Because, without knowing what's being said about you and your competitors or how your campaigns are performing, how are you supposed to succeed? Effective communication starts with listening.
Mynewsdesk has just launched the Digital PR Academy, a free online certification course, available to everyone. With on-demand videos and practical study guides, communicators can now easily understand the world of digital PR and become quickly acquainted with new emerging trends and tools.
![7 Takeaways from Content Marketing Masterclass [June 2017]](http://resources.mynewsdesk.com/image/upload/t_next_gen_span3_fit_and_crop/mqrnfqdawup1et2b8xw7.jpg "7 Takeaways from Content Marketing Masterclass [June 2017]")
Last week, Mynewsdesk was invited to present at Content Masterclass to share our years of content wisdom with a room packed full of marketers, communicators and PR pros. Here are my 7 key takeouts from the afternoon which might help you when trying to navigate the quandary that is content marketing.
The PR Workflow is a continuous process. It’s a guide on what you need to do and how to do it to succeed with your communications and PR. How you determine success depends on you and your organization. However, your ultimate goal, irrespective of industry or size of the organization, is to ensure that your story both gets told and heard to the right audience at the right time.
If you don't measure the impact of your PR strategy, how can you be sure that your efforts are worthwhile? Measurement is vital to assessing the impact of a PR campaign in sufficient detail to allow you to optimize your strategy.
Reach. The buzzword that’s been doing the rounds for the past few years, now. But what does it actually mean, why’s it important to track reach and how can you measure your story’s?
Digital PR Bootcamp is a whole day of tools, tactics & workshops for PR and comms. We'll be talking all things monitoring, content, distribution, SEO, KPIs & visual PR. Plus, there'll be a LIVE crisis comms session, equipping you with the skills you’ll need to deal with a brand emergency as it breaks! Book now: https://www.eventbrite.co.uk/e/digital-pr-bootcamp-tickets-33040971435
It's not too late to kick your comms into shape for 2017! Join us on Thursday 26th Jan for Digital PR Bootcamp - a whole day of PR and comms inspiration, tools, tactics and workshops to ensure you’re getting the most out of your communications and PR efforts. Tickets for the full day, including breakfast, lunch, snacks and networking drinks are just £75 (+VAT).
In our upcoming webinar, we'll be speaking to Hermes Holm, Public Affairs Manager at Edelman Deportivo, Anna-Katarina Skogh, Marketing Director at Hovding and Jonathan Bean, Mynewsdesk's Chief Marketing Officer about Give A Beep & the lessons we learnt about: Goal-setting Performance Measurement The impact of PR tools Join: https://attendee.gotowebinar.com/register/4787477412791396866
Mynewsdesk invites digital PR professionals in the charity sector to join us and Anil Ranchod, PR & Comms Director at Stroke Association, for breakfast on Thursday 29th September at The Modern Pantry - Finsbury Square. We'll be exploring the challenges faced by today's digital communicators. Reserve your seat @ https://www.eventbrite.co.uk/e/confronting-charity-pr-challenges-tickets-27405574812
![[Infographic] What is your #digitalPR challenge?](http://resources.mynewsdesk.com/image/upload/c_crop,h_544,w_700,x_0,y_3351/t_next_gen_span3_fill_4_3/dniqswqgr5z8rk6rdjou.jpg)
This infographic shows the top 5 takeaways, download the full report for more insights and expert tips http://ow.ly/UhXRB In July 2015...
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Adam Cranfield's presentation at #Mynewsnight 13th June
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We met up with Cathrine Stabel, the PR and Corporate Communications Manager for L'Oréal Norway to find out how their Mynewsdesk online ne...
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Neopost Ltd is a worldwide leader in multichannel communications and provides software and hardware solutions for mailing, shipping, digi...
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We interviewed the senior press officer from Panasonic UK, Claire Eaton-Whitfield, who was awarded Highly Commended in the best online ne...
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A Mynewsdesk newsroom supports this by generating fully optimised web pages with smart tagging, rich content and deep linking, helping you rank higher in search. We'll take care of the technical side, then all you have to do is focus on creating the best possible content.
Mynewsdesk bridges the gap between traditional and digital PR. You have to build relationships with the media as well as other stakeholders such as bloggers, investors and customers. Mynewsdesk makes it easier to serve each audience and strengthen your relationships with those who matter most to your organisation.
Once upon a time the “press page” was a dull list of text-only press releases hidden at the back of an organisation’s website. Often forgotten and uninspiring. Mynewsdesk has transformed this neglected space into a vibrant hub of multimedia content and social media channels which will enhance yet simplify your communications strategy...
Find out how the world's leading all-in-one brand newsroom and multimedia PR platform can help your business.
