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16 Practical Tips on Preparing for & Handling a Crisis [Guest Blog]

16 Practical Tips on Preparing for & Handling a Crisis [Guest Blog]

Blog posts   •   Jan 16, 2017 10:04 GMT

​The first thing to do when preparing for a crisis that might hit you is to decide what that crisis might look like. We normally define a crisis as being something that materially impacts your reputation, sales, value or share price. It will probably start in the real world, but news of it will spread online and over social media at a speed you can’t control. Polpeo share their top tips.

Bootcamp #7: Google Analytics - BONUS SESSION

Bootcamp #7: Google Analytics - BONUS SESSION

Blog posts   •   Oct 14, 2015 16:35 BST

We have completed our first bootcamp series; six sessions jam-packed with content creativity, newsroom best practice and knowledge overload. We hope you have enjoyed it and cannot wait until we have another round...BUT WAIT...THERE IS MORE!!!

Bootcamp #5: Digital assets and social sharing

Bootcamp #5: Digital assets and social sharing

Blog posts   •   Sep 16, 2015 08:30 BST

It's that time again to join us for our 5th bootcamp session! We've already covered newsroom basics, KPIs, SEO, content and distribution. I mean, you're basically PR and comms whizzes by this point. Let's crank it up a notch by learning some newsroom hacks, social sharing tips, and asset building techniques.

Bootcamp Session #4: Content and Distribution

Bootcamp Session #4: Content and Distribution

Blog posts   •   Sep 03, 2015 14:33 BST

Well hello there newsroom all-stars! We’ve run three bootcamps so far on “Back to Basics”, “Setting KPIs”, and “Supercharging your SEO”...but now here comes some of the bread and butter “Creating Content and Distributing It”. In this session we’re going to be tackling the battles many customers face…

Events 1 hit

Digital PR Bootcamp | 11th May 2017

Digital PR Bootcamp | 11th May 2017

Events   •   Mar 31, 2017 16:09 BST

Digital PR Bootcamp is a whole day of tools, tactics & workshops for PR and comms.We'll be talking all things monitoring, content, distribution, SEO, KPIs & visual PR. Plus, there'll be a LIVE crisis comms session, equipping you with the skills you’ll need to deal with a brand emergency as it breaks! Book now: https://www.eventbrite.co.uk/e/digital-pr-bootcamp-tickets-33040971435

May 11 - Apr 11

Century Club, London